Tips for Selecting the Right Call Tracking Software
If you are thinking of using a call tracking software in your organization, you need to ensure that it has the right features and functionalities that will increase the productivity of your business. Here is how to choose a call tracking platform for your business.
The type of call tracking software will greatly depend on your organization. It is essential to make sure that the provider has adequate knowledge of your market in order to provide effective solution for your business. Using a good call tracking software gives you insights of those campaigns that have the most qualified leads and as a result, you will increase the overall profitability of your business.
The system should integrate well with other third-party services and software that are currently being used in your organization. This will enable you to have better understanding of the phone leads as well as the sale cycle of offline leads. You therefore want to ensure ease of integration in order to keep track of your leads.
In order to grow your business, it is important to choose a call tracking software that allows you to record calls and listen to them later on. Similarly you will be able to evaluate the customer service of your sales representatives and advise accordingly. Also, with call recording, you will be able to go through your initial leads and match it up to the revenue that your realized.
Ease of use is another key consideration when you are choosing a call tracking software. It is important for you to set up the software easily and with minimum help. In case you don’t know how to use it or add features, make sure that your provider is willing to offer training to your staff.
Determine how many agents will have access to the software before making a decision. This will ensure that new calls are assigned to an agent or transferred to a workgroup. Therefore, the software should allow transfer of call tickets and store them in workgroup queues. Lastly, a good software will allow the agents to set up reminders for work that needs to be done.
Before you choose a service provider, inquire if they can track sales conversion. The system should provide you with good data flow so you can connect with your customers through the sale. Customers are more likely to call your business and this will improve your overall productivity.
Affordability is another thing that you need to contemplate when you are choosing a call tracking software. It is important that look at the rates based on the phone numbers provided as you will need a huge number coverage when your campaign picks up. The other thing is to compare the rates based on the calling minutes, b sure to talk to your provider and inquire about their charges.